Cowboy hearts,
saltwater souls
Yewhaw started on a ranch in Oklahoma and ended up in Hawaiʻi. Two places that look nothing alike on paper turn out to keep the same hours and want the same things. Up before the sun. Out until it's done. Home with dirt or sand in everything.
So we made the thing that sits in the middle. A cow that says yew on one ear and haw on the other. A word that's half rodeo, half surf. Heavy cotton that earns its fade.
We print in small runs because we'd rather sell out than sit on boxes. Drop 01 is two pieces. Drop 02 is coming.
Small runs,
no filler
Heavyweight blanks, screen printed in brand red, checked by hand before they go in the box. Nothing gets made twice just because it sold.
If a size is showing sold out, that's the truth — not a marketing tactic.
Mitch Mayes
Mitch is an Oklahoma kid, raised on a ranch. He's in Hawaiʻi now — not chasing a view, but following the Lord's call. He serves in ministry on the island, and he's still horseback most mornings.
Yewhaw comes out of that same calling. This is a brand with ties to Jesus, built by a believer — the ranch, the ocean, the work and the faith all belong to one life, and none of it gets left at the gate.
Every piece is drawn by Mitch, printed in small runs, and made to be worn hard.
Made for the ride — however He points it.